The Power Of Marketing Automation

Those who are successful in the online business world will know that it can take a lot of personal interaction in order to convert a cold lead into a profitable sale. Unfortunately, however, personal interaction can be time consuming and costly. Furthermore, it is not easily scalable. Fortunately, there is a way to turn cold leads into sales with much less effort if you are prepared to learn about marketing automation systems.

There are many automated marketing solution systems available including Marketo and Pardot. One of the best things about Marketo is that simple wordpress marketo integration is an option. … Read the rest